Our Expertise

Delivering value: How our expertise and knowledge transform your logistics

expertise
function('get_post_meta',

Over 140 years of collective experience in the global transport and logistics industry.

At Metaforá, our leadership team has successfully launched successful start-ups, scaled operations, and consistently delivered above-target service performance. We understand the complexities of global shipping and provide intelligent solutions that simplify logistics for your business.

Proven success in global shipping & logistics

From complex shipping operations to seamless cross-border mail and parcel fulfilment, our team has helped shape the future of eCommerce logistics, integrating technology, automation, and strategic partnerships to drive efficiency and growth.

Driving results through experience

  1. Expertise in global mail, parcel, and freight logistics.
  2. A track record of launching and growing successful e-commerce shipping solutions.
  3. Deep knowledge of regulatory compliance, customs processes, and global distribution networks.

Delivering tangible value & building partnerships

Our experience extends beyond expertise — we drive real impact.

Scaling cross border logistics

function('get_post_meta',

We successfully launch global delivery solutions for start-ups, helping businesses expand into new markets seamlessly.

Optimising global mail distribution

function('get_post_meta',

We design and implement operational improvements that reduce delivery times and increase efficiency for high-volume shippers.

Innovating with technology

function('get_post_meta',

We integrate intelligent automation tools to improve tracking, reduce costs, and enhance customer satisfaction.

Why Metaforá?

Scaling cross border logistics

Expertise in global mail, parcel, and freight logistics.

Tailored solutions

Custom-built strategies to meet your shipping needs.

Global network & partnerships

Extensive connections across the industry for streamlined operations.

About us

Meet our team of experts

Discover how our expertise can elevate your logistics strategy.

pattern image of Mick Odell

Mick brings decades of expertise in global mail and fulfilment, having held senior positions at Sky Courier, B2B Mailflight, La Poste, Asendia, and Jersey Post. As a shareholder at Mailflight, he helped establish it as the UK’s largest private global mail network, serving over 50 countries. At Metaforá, Mick focuses on optimising wholesale mail solutions and strengthening global delivery networks.

pattern image of Dan Derry

Dan brings over 45 years of experience in logistics and supply chain management, having held senior roles at Safran, DHL, Royal Mail, TNT, and Gist. His expertise spans planning, operations, commercial strategy, and warehousing, both domestically and globally. Recognised for delivering service improvements, cost reductions, and operational efficiencies, Dan leads key logistics projects at Metaforá, ensuring smooth execution and measurable results.

pattern image of Mark Lawley

With over 40 years in the postal and logistics industry across Australia and New Zealand, Mark offers deep expertise in global regulatory compliance and operational strategy. His leadership experience includes developing offshore commercial operations and driving service efficiency in global markets. As Metaforá’s International Business Advisor, Mark leverages his extensive network and market insights to support global expansion.

pattern image of Tim Brown

Tim has extensive leadership experience in the postal and logistics sector, including his tenure as CEO of Jersey Post, where he led the company’s entry into freight and global e-commerce markets, doubling revenue. Previously, he served as CEO and Commissioner at Postcomm, the UK postal regulator, and held senior positions at Royal Mail and DHL. Tim now advises businesses in the e-commerce carrier and logistics technology sectors, providing strategic insights for industry growth.

pattern image of Louis Wilson

Louis has a strong background in global operations, overseeing customer onboarding, account management, and logistics implementation. His previous achievements include launching new global mail products and developing advanced customer reporting tools. At Metaforá, Louis ensures operational excellence by enhancing efficiency, service quality, and customer experience across global logistics networks.